Program Manager

Essential Functions

& Responsibilities: Provides local level requirements to database marketing services team to drive projects through Marketing Database and CRM Requirements, Client Contact and Data Quality Requirements & Issues, Local level Production Modeling Requirements and Performance Metric Requirements (i.e. Database Marketing Tachometer Works with clients to understand and define data strategy needs, project scope for marketing campaigns or programs, and to determine measurements for the campaigns Develop a communication plan to ensure Demand Program teams understand and are continuously aware of the progress and contribution of database marketing Provide database marketing consulting and leadership to peers and clients to increase the impact and contribution of database marketing Understands business and campaign objectives, develops trusted advisor relationships with extended team and clients Understand and integrate disparate data sources into coherent views to provide customer-centric analyses and enable data-driven marketing program design Develop staffing, plans, motivational programs and invented plans to ensure key department metrics are met Estimates counts and costs.

Conduct monthly reviews of department budget to ensure goals are being met Research information beyond existing procedures as required to meet customer needs Actively promote teamwork and information sharing corresponds Generate a utilizes formal and formal network contacts to improve collaboration among teams Clarify share’s best methods for performing teamwork across organizational boundaries Overview of Job Responsibilities Client Relationship Management Learn and understand our clients’ business problems and organizational goals Understand clients’ priorities and anticipate what’s next Clarify value of work delivered to and for our clients Manage expectations, inform client of changes to agreed upon plans, and follow-up on action items Account Management Organize team assignments and ensure proper resources to meet both the client and Harte Hanks’ non-financial and financial expectations Establish strategic plans and analytics, define clear KPIs and metrics, and initiate and manage projects to deliver on client needs with clear timelines, accountabilities, and measures of success Lead client Outlook & Business Reviews with a deep understanding of the operations and client deliverables, including key insights and analysis Design account / operational processes that deliver on efficiency and customer experience Operations Management Interpret performance data and analytics and identify opportunities to drive continuous improvement across all key performance drivers Conduct audits of controls and performance Ensure successful execution of account / operational processes Leadership Create development plans and manage performance, as well as coach leaders within the organization Establish and communicate clear vision, goals, and objectives Inform senior leaders on concerns and performance issues requiring support Design & implement programs to recognize, motivate, and engage associates Grow and maintain an external presence and network Qualifications, Knowledge, and Skills Bachelor’s degree or 5+ years of operations, client service or account management experience in an Inside Sales / Demand Gen organization Strong work ethic with a team player mentality Ability to manage multiple projects in a fast-paced environment Attitude and the aptitude to learn quickly Solutions-oriented; always has solutions in mind when managing up Ability to travel up to 25% of the time Technical Skills Strong organizational; project management; communication and presentation skills Impeccable written and verbal communication skills Proficient in Word, Excel, PowerPoint Proven financial acumen and the ability to deliver on financial goals Project Management Professional (PMP) certification (preferred) Organizational and Leadership Skills 3-5 years of experience directly managing teams Ability to understand and translate client objectives into organizational, team, and individual goals Ability to manage and analyze individual and team performance Superior coaching and communication skills to lead direct reports and engage peers Strong relationship building skills In alignment with our core values to be inclusive and meaningful change for the better of our team, Harte Hanks is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer.