Sales & Marketing Lead

About FifthThought We are a fast-growing technology solutions company helping SMEs and enterprises digitize their operations through innovative, AI-driven business management platforms. We are looking for a Sales & Marketing Lead to lead our growth journey. This role will be at the core of our sales and marketing strategy, driving demand, building relationships, and ensuring we stand out in a competitive market.

Key Responsibilities

Sales & Business Development Own the lead generation funnel end-to-end , from highlighting potential leads to contract signing. Build and maintain strong, long-term relationships with clients to ensure trust, and repeat business. Conduct client presentations, demos, and negotiations tailored to business needs. [optional] Identify new business opportunities in target industries (retail, wholesale, manufacturing, import/export, etc.)

Marketing Strategy & Execution Define marketing goals, positioning, and strategies aligned with business objectives. Develop clear value propositions and ensure this messaging is consistent across all marketing activities. Oversee performance marketing campaigns across digital platforms (LinkedIn, Google Ads, Facebook, etc.)

and track ROI. Manage and grow all owned marketing channels (website, social media, email, events). Plan and execute content marketing initiatives (case studies, blogs, whitepapers, thought-leadership). Collaborate with product and implementation teams to create compelling sales enablement material. Performance & Analytics Set and monitor KPIs for lead generation, conversion, and client retention.

Track, analyze, and report performance of all sales and marketing initiatives. Continuously optimize campaigns and strategies based on performance data and industry trends.

Requirements

Bachelor’s degree in Business Administration, Marketing, or related field. MBA preferred. 2+ years of proven experience in sales and marketing, preferably in ERP, SaaS, or B2B technology solutions. Strong understanding of B2B sales cycles , from prospecting to closing deals. Experience with digital marketing tools and CRM systems (GoHighLevel, Salesforce, Zoho, etc.)

Strong leadership skills with experience in building and managing teams . Excellent communication, presentation, and negotiation skills. Ability to work independently, take ownership, and drive measurable outcomes.

What We Offer

Competitive salary. Opportunity to lead sales & marketing for a growing tech solutions company. Fast-track career growth with exposure to enterprise clients across multiple industries. A dynamic, innovation-driven work environment.