Graphic Designer

Key Responsibilities

1. Pre-Production & Strategy Conceptualize and storyboard original content pillars (Educational, Hero, and Engagement-driven). Develop scripts and creative briefs that align with brand guidelines. Coordinate logistics, including location scouting and host/influencer management.
2. Production (The "Shoot") Act as the lead videographer for studio and on-location shoots. Proficiency in operating DSLRs/Mirrorless cameras (Sony A7 series, Canon R series) and mobile cinematography. Manage lighting setups and high-quality audio recording and mics. Direct on-camera talent or internal stakeholders to ensure authentic performances.
3. Post-Production (The "Edit") Execute high-quality edits using Adobe Premiere Pro or Final Cut Pro . Create motion graphics and text overlays using After Effects or Canva . Optimize content for various formats (9:16 for Reels/Shorts, 16:9 for YouTube/Web). Handle color grading, sound design, and trend-specific music selection.
4. Optimization & Analysis Stay ahead of platform algorithm changes (specifically Instagram and TikTok). Collaborate with the marketing team to analyze performance metrics (Reach, Dwell Time, Saves) and iterate on content.

Required Skills

& Qualifications Experience: 3–5 years in digital video production or a similar creative role. Technical Kit: Expert knowledge of the Adobe Creative Suite (Premiere, After Effects, Photoshop). Gear Savvy: Comfortable with lighting (3-point setups), gimbal operation (DJI/ Zhiyun ), and audio gear. Platform Native: A deep understanding of what makes content go viral or gain high engagement on Instagram, LinkedIn, and YouTube.

Portfolio: A strong showreel demonstrating a mix of polished brand work and fast-paced social content. Communication skills Speed & Agility: Ability to turn around "reactive" content within 24–48 hours. Problem Solver: Ability to troubleshoot technical issues on set or in the edit suite. Communication: Capable of presenting creative ideas to leadership and taking constructive feedback.

Key Responsibilities

1. Pre-Production & Strategy Conceptualize and storyboard original content pillars (Educational, Hero, and Engagement-driven). Develop scripts and creative briefs that align with brand guidelines. Coordinate logistics, including location scouting and host/influencer management.
2. Production (The "Shoot") Act as the lead videographer for studio and on-location shoots. Proficiency in operating DSLRs/Mirrorless cameras (Sony A7 series, Canon R series) and mobile cinematography. Manage lighting setups and high-quality audio recording and mics. Direct on-camera talent or internal stakeholders to ensure authentic performances.
3. Post-Production (The "Edit") Execute high-quality edits using Adobe Premiere Pro or Final Cut Pro . Create motion graphics and text overlays using After Effects or Canva . Optimize content for various formats (9:16 for Reels/Shorts, 16:9 for YouTube/Web). Handle color grading, sound design, and trend-specific music selection.
4. Optimization & Analysis Stay ahead of platform algorithm changes (specifically Instagram and TikTok). Collaborate with the marketing team to analyze performance metrics (Reach, Dwell Time, Saves) and iterate on content. Experience: 3–5 years in digital video production or a similar creative role. Technical Kit: Expert knowledge of the Adobe Creative Suite (Premiere, After Effects, Photoshop). Gear Savvy: Comfortable with lighting (3-point setups), gimbal operation (DJI/ Zhiyun ), and audio gear. Platform Native: A deep understanding of what makes content go viral or gain high engagement on Instagram, LinkedIn, and YouTube. Portfolio: A strong showreel demonstrating a mix of polished brand work and fast-paced social content. Communication skills Speed & Agility: Ability to turn around "reactive" content within 24–48 hours. Problem Solver: Ability to troubleshoot technical issues on set or in the edit suite. Communication: Capable of presenting creative ideas to leadership and taking constructive feedback.