SEO Analyst

Responsibilities

Conduct comprehensive keyword analysis and research to identify growth opportunities. Track and monitor keyword performance to ensure rankings and traffic improvement. Execute on-page SEO strategies, including optimizing meta tags, content, and URL structures. Manage off-page SEO efforts, including link-building and ensuring domain authority improvements.

Implement programmatic SEO techniques to scale SEO efforts across a large website. Optimize content to align with SEO best practices and enhance user experience. Create and manage regular reports on SEO performance, including keyword rankings, organic traffic, and other key performance indicators (KPIs). Use SEO tools like Semrush, Ahrefs, Google Analytics, and Google Search Console to gather insights and data for optimization.

Collaborate with content teams to develop SEO-friendly content strategies and improve site visibility. Stay updated with the latest SEO trends, algorithm updates, and industry best practices.

Requirements

1-3 years of experience in SEO, with a proven track record of improving search engine rankings and driving organic traffic. Strong knowledge of SEO tools such as Semrush, Ahrefs, Google Analytics, Google Search Console, Google Sheets, and Google Slides. Hands-on experience in keyword research, on-page SEO, off-page SEO, and content optimization.

Ability to analyze data and generate actionable insights from SEO performance reports. Strong communication skills to report on performance and collaborate with cross-functional teams. Detail-oriented, proactive, and able to manage multiple tasks and projects simultaneously. Knowledge of the latest SEO trends, algorithm updates, and best practices.