Senior Account Manager- BTL Advertising..

Client Management Act as the primary day-to-day contact for a portfolio of client accounts, maintaining strong, professional relationships with client marketing and brand teams. Receive client briefs, ask the right clarifying questions, and translate business/marketing objectives into clear internal briefs for the creative and production teams.

Manage client expectations realistically regarding timelines, budgets, and feasibility of BTL activities (activations, giveaways, booths, events). Present creative concepts, cost estimates, and execution plans to clients in a confident and professional manner. Project &Campaign Management Own the end-to-end timeline of each project — from brief receipt, through internal approvals, production, on- ground execution, and post-event reporting.

Coordinate closely with the Production Manager and Operations Manager to ensure on-ground execution (booths, staffing, giveaways, signage) matches what was sold to the client. Attend key activations, roadshows, or events on ground when required, to ensure delivery matches client expectations and to manage any last-minute issues.

Prepare and manage cost sheets, ensuring each project stays within the approved budget and protects the agencys margin. Financial & Administrative Prepare quotations, cost breakdowns, and PO/invoice documentation in coordination with finance. Follow up on client payments and outstanding balances in coordination with the finance department.

Maintain accurate project files, client correspondence, and post-campaign reports for each account. Business Growth Identify opportunities to upsell additional BTL services to existing clients (giveaways, new activation formats, additional events). Support new business pitches and proposals when required, working with the creative and management team.

Requirements

Bachelor s degree in Marketing, Business Administration, Mass Communication, or a related field. Minimum 3 years of experience in account management, client servicing, or project management within an advertising, BTL, activation, or events agency. Proven track record of handling multinational or corporate accounts is preferred (e.

g. FMCG, pharma, banking, or telecom clients). Hands-on experience with BTL deliverables specifically — giveaways, booth production, activations, and event management — not only ATL/digital campaigns. Strong client-facing communication skills in both Arabic and English, written and verbal. Excellent organizational skills with the ability to manage several accounts and deadlines in parallel.

Commercial awareness — comfortable discussing budgets, cost sheets, and margins with both clients and internal teams. Calm under pressure, especially during on-ground execution days where issues need fast, practical solutions. Proficiency in MS Office (Word, Excel, PowerPoint) for proposals, cost sheets, and reports. A valid driving license and willingness to travel to activation/event sites across Cairo and other governorates when needed.