Marketing & Design Specialist

Role Overview : We are looking for a Marketing & Design Specialist to support the launch of a new beauty and wellness mobile application. This role is ideal for someone who combines creative design skills with digital marketing strategy and understands how to position products effectively in the beauty and lifestyle space.

You will play a key role in planning, designing, and executing marketing campaigns that drive brand awareness, user engagement, and app adoption.

Key Responsibilities

App Launch & Marketing Strategy Plan and execute pre-launch, launch, and post-launch marketing campaigns Develop marketing timelines, campaign calendars, and launch assets Collaborate with product and development teams to ensure consistent messaging Creative Design & Content Design social media creatives, digital ads, landing pages, and email templates Create visual assets aligned with brand identity and app UI/UX Produce video teasers, promotional content, and storytelling visuals Maintain visual consistency across all digital channels Digital Marketing & Growth Manage campaigns across Instagram, YouTube, TikTok, Facebook, and Google Ads Work with influencers and content creators to promote the app Analyze engagement metrics, trends, and campaign performance Support SEO, paid advertising, and brand visibility initiatives Collaboration & Partnerships Work cross-functionally with marketing, design, and operations teams Coordinate with external partners, influencers, and agencies Ensure campaigns align with budgets, timelines, and quality standards How to Apply Recruiter Name: Uma Maheswari Revu Email: uma@upstaff.

ca Phone: +1 437-524-4328 Apply with your resume and design portfolio. Shortlisted candidates will be contacted for next steps.

Requirements

Required Skills & Experience 3–5 years of experience in marketing and digital design Experience with mobile app launches or digital product marketing Strong proficiency in Adobe Creative Suite or Canva Pro Solid understanding of social media marketing and influencer campaigns Strong communication, creativity, and multitasking skills