Area Sales Engineer

Job Title: Area Sales Engineer Location: Delhi Job Objective The Area Sales Engineer is responsible for driving business growth in laboratory testing equipment within the assigned territory by identifying new opportunities, managing customer relationships, and delivering technical sales support. This role combines strong technical knowledge with sales acumen to achieve revenue targets and enhance customer satisfaction.

Roles & Responsibilities

1. Business Development Identify, develop, and convert new business opportunities to expand the customer base. Generate and maintain a robust sales pipeline to achieve assigned targets. Conduct market research to identify potential customers and industry trends.
2. Technical Sales & Customer Engagement Deliver onsite and virtual technical presentations, demonstrations, and product training to customers. Provide application-based solutions tailored to customer requirements. Act as a technical consultant to customers, ensuring clarity on product features and benefits.
3. Customer Relationship and Key Account Management Build and maintain strong, long-term customer relationships. Ensure high levels of customer satisfaction through timely support, follow-ups, and effective communication. Maintain regular customer visit schedules and engagement plans.
4. Sales Planning & Execution Collaborate with the Area sales Manager to plan and execute sales strategies and marketing initiatives. Align activities with regional sales targets and organizational goals. Monitor competitor activity and recommend strategic actions. 5.Sales & Revenue Growth

• Achieve annual sales target with sustainable revenue growth

1. Territory Management Plan and optimize travel within the assigned territory to maximize customer coverage and productivity. Ensure efficient time and resource utilization.
2. CRM & Reporting Manage end-to-end sales processes using CRM by maintaining accurate records of leads, opportunities, quotations, and customer interactions. Prepare and submit monthly MIS reports, sales forecasts, and performance analysis.
3. Brand Building Represent the organization professionally in all customer interactions. Promote a customer-first approach to enhance brand value and reputation. Contribute to long-term customer retention and loyalty.

Requirements

B.E./B.Tech. in Mechanical / Electrical / Electronics / Instrumentation / Production Engineering Experience: Minimum 3+ years of hands-on sales experience in laboratory testing equipment, covering one or more of the following: Environmental Testing (Dynamic Climatic / Accelerated Weathering Chambers), UTM and Packaging Testing Instruments (Heat Seal, Hot Tack, COF, OTR, WVTR), or Polymer Testing Instruments (MFI, HDT/Vicat, Impact Testing).

Skills: Good communication, customer-handling and business development skills.

Benefits

5-Day Work Week (Saturday & Sunday Off) Health Insurance Incentive Policy Provident Fund (PF)