Assistant Manager - Ad Sales Entertainment

Key Responsibilities

Operates as an individual contributor, owning revenue targets for key accounts within the Entertainment Business across a specific industry, with a focus on maximizing revenue potential and strengthening Jio. Star’s market positioning. Represents Jio. Star as an ambassador in the market for assigned accounts, building strong client relationships and enhancing the company’s presence.

Demonstrates a strong understanding of India’s TV ecosystem, stays updated on industry trends and innovations, and develops in-depth knowledge of Jio. Star’s advertising solutions and capabilities. Maintains a healthy sales pipeline, proactively identifies and addresses potential roadblocks, and ensures high standards across sales processes.

Manages end-to-end stakeholder relationships independently, with minimal supervision, to ensure effective collaboration and client satisfaction. Drives deeper client engagement through case studies, client interviews, joint business planning, and consistent monitoring of monthly revenue run rates. Collaborates closely with the cross-functional Ads Revenue team to conceptualize, develop, and execute advertising deals for assigned accounts.

Skills & Attributes for success Strong experience in digital media sales, OTT sales, Adtech , branded content, or integrated marketing solutions. Deep understanding of how brands plan and execute advertising campaigns across different stages of the marketing funnel. Ability to translate brand objectives into customized media and content solutions.

Strong knowledge of key categories such as E-commerce, FMCG, Auto, BFSI, Retail, Lifestyle, Tech, and D2C brands. Excellent storytelling and presentation skills with the ability to influence senior stakeholders. Strategic thinker with a consultative selling approach rather than pure inventory selling. Strong commercial acumen and negotiation skills.

Ability to work cross-functionally and manage multiple stakeholders. Preferred Education & Experience Preferably Bachelor’s degree with 4-6 years in a fast-paced industry; with solid understanding of Digital landscape. Someone who is comfortable operating independently, building from the ground up, and navigating a market that requires education as much as selling.