Apparel Graphic Designer

We’re looking for a brand-aligned Apparel Graphic Designer to concept and execute designs for our in-house apparel line across:

• Performance collections
• Limited drops
• Lifestyle/athleisure capsules
• Streetwear-inspired releases
• Event merchandise
• Seasonal launches As we continue our nationwide expansion, this role will play a key part in building an apparel program that scales with our brand and reaches members across new markets. You'll work cross-functionally with marketing, merchandise, and operations to bring collections from concept to production-ready files while helping define the visual identity of a rapidly growing fitness brand. What You’ll Do Apparel Design & Development
• Concept original apparel graphics aligned with brand identity
• Design for tees, tanks, outerwear, hats, accessories, and performance pieces
• Create cohesive capsule collections (not just one-off graphics)
• Develop mood boards, design direction, and trend research
• Ensure designs align with fabric type, garment cut, and printing method Creative Execution
• Create production-ready files for screen print, embroidery, heat transfer, and specialty finishes
• Work with vendors to confirm print specs and garment mockups
• Maintain brand consistency across all drops
• Design apparel lookbooks and launch visuals in collaboration with marketing Culture & Trend Alignment
• Research fashion and fitness trends (streetwear, athleisure, culture brands)
• Translate inspiration into original work — not replicas
• Understand typography, negative space, minimalism vs statement graphics
• Align design language with brand energy and community What We’re Looking For Required:
• 2+ years apparel graphic design experience
• Portfolio showing apparel-specific work (not just digital graphics) Strong understanding of:
• Garment construction basics
• Print production
• Fabric behavior
• Streetwear and performance aesthetics
• Proficiency in Adobe Illustrator & Photoshop
• Experience preparing print-ready vector files Preferred:
• Experience designing for fitness or athleisure brands
• Understanding of screen printing techniques and garment dye
• Experience working with overseas manufacturers
• Experience with embroidery and embellishment specs