Assistant Manager - Sales Training

Assistant Manager

• Sales Training Overview We are looking for a proactive and performance-driven Assistant Manager – Sales Training & Performance to improve SDR capabilities through call analysis, targeted coaching, and effective training initiatives. The role will focus primarily on improving cold-calling performance while supporting warm-calling development, identifying skill gaps, strengthening sales conversations, and ensuring trainers are equipped to deliver impactful training programs.

Key Responsibilities

Analyze SDR call recordings and performance data to identify skill gaps and improvement opportunities. Conduct call reviews and provide structured coaching to improve cold-calling, warm-calling, objection handling, and conversion skills. Develop and update sales scripts, training materials, call guides, and supporting collateral.

Work closely with trainers to improve their coaching capabilities and ensure readiness before new training initiatives. Develop targeted training interventions based on actual performance trends. Monitor training effectiveness and track improvements in SDR performance. Collaborate with the Manager of Training to execute departmental training and performance objectives.

Requirements

Bachelor's degree in Business Administration, Marketing or a related field. 3–5 years of experience in sales, sales training, coaching, or performance management. Strong understanding of cold-calling, warm-calling and outbound sales processes. Experience in call monitoring, performance analysis, and identifying sales skill gaps.

Excellent communication, coaching, and analytical skills. Ability to develop effective training content and drive measurable performance improvements.