Director of Sales

Additional Information: This hotel is owned and operated by an independent franchisee, Stanford Hotel Corporation . The franchisee is a separate company and a separate employer from Marriott International, Inc. The franchisee solely controls all aspects of the hotel’s employment policies and practices, including hiring, firing, discipline, staffing, compensation, benefits, and all other terms and conditions of employment.

If you accept a position at this hotel, you will be employed by a franchisee and not by Marriott International, Inc. This is a hands-on leadership role with both selling responsibility and team leadership. The ideal candidate is a passionate, results-driven Sales Director with a proven track record of achieving revenue goals and building strong client relationships.

Key Responsibilities

Sales & Marketing Leadership Develop, maintain, and implement strategies to drive revenue across all market segments. Actively solicit and manage key accounts to generate business. Oversee and maintain hotel website, advertising, and marketing initiatives. Assist in Food & Beverage revenue growth through strategic promotions.

Build hotel visibility through community involvement, industry associations, and trade shows. Lead, motivate, and support sales and catering team members to exceed targets. Prepare and execute annual marketing, promotions, and advertising plans. Ensure compliance with administrative procedures, reporting, and budgeting.

Operational & Financial Accountability Meet or exceed revenue goals for guest rooms and events. Negotiate group and event contracts within established guidelines. Monitor market competition, pricing strategies, and service standards. Coordinate with internal departments to deliver seamless guest experiences. Oversee hiring, training, coaching, and evaluations of Sales & Catering staff.

Monitor departmental expenses and payroll within budgetary guidelines.

Qualifications

& Experience 5+ years’ experience as a Senior Sales Manager OR 3+ years as a Director of Sales at a full-service property (200+ rooms, 10,000+ sq. ft. meeting space). Prior supervisory experience (5 years preferred). Four Star/Four Diamond, upscale hotel experience preferred. Bachelor’s degree in Hospitality Management or related field preferred.

Previous experience in the Sacramento market a plus. Strong organizational, financial, communication, and leadership skills. Salary range: $100,000–$115,000 annually, depending on experience, education, and qualifications, plus bonus potential.

Benefits

include medical, dental and vision coverage, paid vacation, holidays and sick time, 401(k) with 4% match, life and AD&D insurance, hotel discounts, education assistance, voluntary insurance programs, commuter benefits, Shoes for Crews, and applicable travel reimbursement. This company is an equal opportunity employer. frnch1