Job description
We are looking for a proactive and detail-oriented Lead Generation Specialist to identify, research, and generate high-quality leads that drive business growth. The ideal candidate will support the sales and marketing teams by building strong lead pipelines, qualifying prospects, and ensuring consistent flow of potential clients through multiple digital channels.
Key Responsibilities
Research and identify potential clients through online platforms, databases, and social media Generate leads using tools such as LinkedIn, email campaigns, cold outreach, and CRM platforms Qualify leads based on predefined criteria before passing to sales team Maintain and update lead data in CRM systems accurately Build and manage prospect lists and contact databases Support digital marketing campaigns for lead generation Track, analyze, and report lead generation performance metrics Collaborate with sales and marketing teams to improve lead quality and conversion rates Requirements Strong communication and interpersonal skills Basic knowledge of sales funnels and lead generation processes Experience with CRM tools (Zoho, Hub.
Spot, Salesforce, etc.) – preferred Knowledge of LinkedIn Sales Navigator, email tools, and outreach platforms – a plus Good research and data management skills Ability to work independently and meet targets Basic Excel/Google Sheets knowledge Digital marketing understanding is an advantage