General Marketing Manager (Full‑Time or Fractional)

Description Job Title: General Marketing Manager (Full‑Time or Fractional) Location: Remote USA ‑based Start Date: Immediate About Us We’re looking for a creative powerhouse who can drive marketing strategy and produce standout video content. If you love building brands, experimenting with new ideas, and moving fast, you’ll thrive here.

Responsibilities

Develop and execute multi‑channel marketing strategies (social, email, content, paid). Produce high‑quality video content—concepting, scripting, filming, editing. Manage brand messaging, positioning, and visual identity across platforms. Create compelling content for social media, website, and campaigns. Analyze performance metrics and optimize campaigns for growth.

Support product launches, events, and community engagement initiatives. Collaborate with leadership to shape marketing priorities and growth roadmap.

Qualifications

3+ years of marketing experience; startup experience preferred. Strong video production and editing skills (Adobe Premiere, Final Cut, etc.) Excellent storytelling, copywriting, and content‑creation abilities. Comfortable working independently and wearing multiple hats. Data‑driven mindset with experience using analytics tools.

Ability to adapt quickly, iterate fast, and deliver high‑quality work. Schedule Flexible: fractional (10–20 hrs/week) or full‑time.

Requirements