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Social Media Community Associate (Hybrid)
Job description
About the role
The Social Media Community Associate, with a focus on social media, is responsible for growing and maintaining SportyBet’s social community across multiple platforms - while also reviewing and monitoring SportyBet’s network of influencers, creators, affiliates and a good knowledge and understanding of Football. This is a hybrid position located in our Century City, Cape Town offices.
What you'll be doing
- Develop, maintain, and strengthen SportyBet’s online affiliate and social community presence by fostering authentic, consistent engagement and representing the brand positively across all relevant channels and platforms
- Track and analyze social media trends, community sentiment, and affiliate performance to identify opportunities for growth and improvement
- Support and strengthen SportyBet’s relationships within the wider online sports community, ensuring consistent tone, professionalism, and authenticity in every interaction
- Build, manage, and maintain strong interactions with SportyBet users, influencers, creators, tipsters, and affiliate partners through a social online community
- Manage influencer/creator pages, monitor their online activity and performance, and provide ongoing feedback and support to maximise results
- Identify and reach out to new affiliates and creators through social media platforms and digital communities
What you'll bring
- Strong understanding of major social media platforms (X/Twitter, Instagram, TikTok, Telegram, etc.) and international online community culture
- Solid grasp of social media trends, sports culture, and sports betting fundamentals (markets, odds, fan engagement)
- Excellent communication and relationship-building skills
- Passion for sports, digital engagement, and community development
- Self-motivated, proactive, and adaptable in a fast-paced environment
- Strong copywriting and content creation abilities
- Creative thinker with a data-driven mindset and attention to detail
- Highly organised with the ability to manage multiple projects and channels simultaneously
- Strong collaboration skills and comfort working across teams
Even better if
- Experience in the sports betting, sports media, or gaming industry.
- Experience working with influencers, creators, or affiliate programs.
- Familiarity with analytics tools (e.g., Meta Insights, TikTok Analytics, YouTube Studio).
- Basic design and video editing skills (Canva, CapCut, Adobe Creative tools, etc.).
What’s in it for you
- Individual performance based bonuses every quarter
- 20 days annual leave + public holidays
- Our core working hours are 10am-3pm in your local time zone with flexibility outside of this
- South African employment contract
- Referral bonuses & flash bonuses
- Top of the line equipment
- Annual company retreats to provide great internal networking opportunities
If you're interested, we encourage you to apply! Every application is reviewed by a member of our team (AI is not used in our recruitment process), and we aim to respond within 48 hours.
Description copied from Sporty Group's careers page. Read the full posting before you apply.
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