Brand & Product Lead

Conceive Plus and SASMAR are a brand people trust at one of the most important moments in their life. We take that seriously. We're looking for someone creative, curious and hands-on to help us build a product offering that connects with consumers and stays ahead of the market. What you'll be doing Owning the brand identity across the product range - how it looks, feels and speaks to consumers Monitoring consumer trends, competitor activity and category developments and bringing insights back to the team Working closely with product development to shape new product ideas from a brand and consumer perspective Reviewing packaging, labelling and product presentation to make sure everything is on brand and market-ready Supporting product launches from concept through to shelf - creative briefs, copy, assets, positioning Identifying gaps in the product portfolio and opportunities to grow the range Keeping an eye on what's working and what's not - both internally and in the market Requirements What we're looking for A creative thinker who also gets things done Background in brand, product marketing or category management in FMCG, health, beauty or wellness Genuinely curious about consumers and trends — reads the market, not just reports Strong eye for detail on creative and packaging Comfortable working across teams and moving fast Experience with a physical product brand essential Benefits What we offer Competitive salary + performance bonus Based at our Malta headquarters with an international team Real creative ownership in a growing global brand A product that genuinely helps people