Marketing, Branding & Media Specialist

Employment Type: Contract – project cost basis Location: Nunavut – travel required as projects arise About the Role We are seeking a Marketing, Branding, and Media Specialist for a contract role. You will develop and implement integrated marketing campaigns, manage social media, oversee media buying, and deliver creative branding and design services across tourism and cultural industries.

You must be comfortable managing multiple campaigns with short turnaround timelines. Some travel within Nunavut may be required.

Key Responsibilities

• Develop branding and marketing plans including graphic design
• Review and analyze existing research on target audiences and market trends
• Conduct market research across arts and tourism sectors including niche and Indigenous tourism
• Develop marketing strategies and creative implementation plans
• Manage social media platforms and user-generated visual content
• Maintain and refresh website content on a regular basis
• Plan and execute media buying across digital, TV, radio, and online platforms
• Design and adapt creative materials and campaign rotations
• Develop campaign evaluation tools and performance reports
• Deliver workshops on branding and marketing to industry stakeholders
• Manage copyright processes for artwork and performance reproductions Requirements
• Experience in marketing, branding, or media planning and buying
• Experience in digital marketing, social media management, and digital asset management
• Strong portfolio of creative campaigns
• Willingness and ability to travel to Nunavut communities as required
• Portfolio of campaigns in tourism, arts, or Indigenous sectors
• Experience with northern or Indigenous branding initiatives
• Familiarity with CARFAC copyright and fee schedules
• Degree or diploma in Marketing, Communications, Graphic Design, or related field