Account Director, Integrated Brand Communications

Account Director, Integrated Brand Communications Vero, an award-winning regional communications agency, is looking for an experienced PR and integrated marketing consultant to join our collaborative and progressive team, working with leading brands across Indonesia and Southeast Asia. Candidates should have minimum 7 years of experience.

As an Account Director, you will lead key client relationships and oversee PR, reputation, and integrated marketing programs. More than managing accounts, you will act as a trusted advisor and sparring partner to our clients. We are looking for someone who understands business, stays curious about media, creators, culture, and industry trends, and brings a strong point of view to the table.

You should be confident sharing ideas, challenging thinking constructively, and advising clients. Working closely with teams across PR, Media Relations, Social, Influencer/KOL, Creative, Strategy, and other specialist functions, you will turn these insights into strong strategies and integrated work that help our clients make better decisions and achieve their goals.

[BG1] Responsibilities: Client Leadership & Strategic Counsel Act as a trusted advisor and senior point of contact for key client accounts. Understand clients’ businesses, goals, industries, and challenges to provide strategic counsel beyond day-to-day execution. Bring informed perspectives and recommendations on integrated brand marketing, influencer strategy and cultural trends that can deepen the impact of Vero’s client programming Anticipate emerging opportunities and risks across client relationships, and creator ecosystem, bring forward-thinking strategic recommendations for clients Proactively identify challenges, manage expectations, and maintain strong client relationships.

PR & Integrated Marketing Strategy Develop PR, communications, and integrated marketing strategies aligned with clients’ business objectives. Turn client briefs and business challenges into clear strategies, creative solutions, and actionable plans. Collaborate with specialist teams across Media Relations, Social, Influencer/KOL, Creative, Content, Digital, and Strategy to deliver integrated solutions.

Ensure campaigns have clear objectives, KPIs, strategic direction, and measurement. Account & Campaign Leadership Oversee multiple local and regional accounts and campaigns from strategy through execution and evaluatio Problem identification and solving, articulating strategic rationale behind recommendations and deliverables Ensure projects are delivered on time, within scope and budget, and to Vero’s quality standards.

Maintain oversight of account priorities, resources, risks, budgets, and profitability. Review key client deliverables and turn campaign results and market developments into actionable recommendations. Demonstrate analytical rigor and lead Vero teams to provide recommendations grounded in data and strategic insights that help improve client programming and outcomes Team Leadership & Development Lead and develop teams managing local and international PR and communications accounts.

Provide strategic communications and client servicing guidance to Account Managers, Account Executives, and other relevant teams. Set clear priorities, allocate workloads effectively, and provide regular coaching and constructive feedback. Develop team members into strong consultants who understand clients’ businesses, think strategically, and confidently share their perspectives.

Work collaboratively with cross-functional and regional teams across Vero. Business Development & Account Growth Identify opportunities to grow existing client relationships and connect their needs with relevant Vero capabilities. Lead and support new-business pitches, proposals, and strategic recommendations. Contribute to business growth in Indonesia through strong client relationships, strategic thinking, and new opportunities.

Build and maintain relationships with prospective clients and industry partners.

Requirements

Minimum 7 years of experience in Public Relations, Communications, or a related field, preferably within an agency environment.. Strong Senior Manager candidate profiles can be considered based on experience fit. Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field. Strong experience developing PR and integrated communications strategies and advising senior clients.

Strong understanding of the Indonesian media, creator, cultural, and communications landscape, with the ability to work effectively with specialist teams. Experience working across multiple disciplines, such as PR, Media Relations, Social, Influencer/KOL, Creative, Content, and Digital. Strong strategic and business thinking, with the confidence to develop a point of view, challenge thinking constructively, and provide clear recommendations to clients.

Proven experience leading, mentoring, and developing teams. Experience in new-business pitches, account growth, crisis communications, and issues management. Excellent communication, presentation, storytelling, negotiation, and problem-solving skills, with fluency in English and Bahasa Indonesia. Working at Vero: You will be a member of a multicultural team of communication specialists spread across the region and brought together by their love for creative and efficient strategies and positive conversations.

We pride ourselves in creating workplaces that feel like home, informal, and deeply stimulating. Other Benefits: International Travel: As much as possible we push our teams to travel for events/client work. On any given year manager-level team members have the opportunity to visit some of our other offices, attend industry events and follow their clients if they handle regional projects.

Leave: Your allocated holiday time at Vero will be unlimited. We trust our people to use good judgement when given guidelines for making decisions about taking holiday and we know that our teams work better when they can rest and take a proper break from work. Our goal is that every team member takes a minimum of 15 days off per year.

Maternity and Paternity Leave: We provide maternity leave for 6 months and paternity leave for 1 month. Thought Leadership and Training: We sponsor team-members with training tools and resources, both internal and external and we even incentivize employees to complete classes. Details of training programs and incentives will be shared upon your onboarding.

This includes training and development investments organized by the company as well as specialized programs that our executives may come across and feel is needed for their development. For example, this could be a program organized by a group such as PR WEEK, PRCA or a training program that focuses on business in general.

Across the Vero group we are seeking new and better ways to help people develop careers – and of course this would apply to the Indonesia too. Health Insurance: The Company will provide a private medical insurance as a benefit. The actual package and structure of the insurance may be determined by the Company and at its sole discretion.