Sales Counselor

The Sales Counselor supports occupancy goals by guiding prospective residents and families through the sales and move-in process. This role responds to inquiries, generates and follows up on leads, conducts tours, coordinates evaluations, assists with financial screening, and facilitates residency paperwork. The position maintains accurate prospect records, supports marketing initiatives and community events, collaborates with internal teams to ensure a seamless move-in experience, and serves as a trusted resource for prospective residents.

The Sales Counselor also assists with assisted living inquiries and move-ins while helping achieve sales and census goals.