eCommerce Sales Manager-North America

Job Title: eCommerce Sales Manager, NA Manager (Retail, Amazon, Website) Location: Chicago, IL Department: eCommerce Reports To: Director of eCommerce Company Description: It’s an exciting time to join Evolution! With over 30 years in the industrial power tool market, we’re a fast-growing business operating in over 27 countries, with offices in the UK, US, France, and China.

Evolution has established a well-earned reputation and is recognized worldwide as a market leader in the steel and fabrication industry. Evolution has traditionally specialized in steel dry-cutting technology and has developed this technology into a range of multipurpose saws that cut Wood, Aluminum, and Steel. With a rich history and exciting future, we’re selling more power tools in more places to more people than ever before.

Evolution aspires to build on our well-earned reputation and become one of the great iconic brands in the power tools market. You will play a critical role in making that vision a reality and will be based out of our Chicago office. As a company, we have a unique, patented product and exciting future strategic plans to continue our rapid growth trajectory.

We are looking for innovative and ambitious colleagues to join us on this journey and have a tangible impact on taking Evolution Power Tools to the next level.

About the Role

We are seeking a highly driven and strategic eCommerce Manager to lead performance across our North American digital channels, including Retail eCommerce (Home Depot, Lowe’s, etc.), Amazon, and Direct-to-Consumer (D2C). This role is responsible for owning channel revenue, managing a team of eCommerce specialists, and driving execution to meet and exceed sales targets.

The ideal candidate combines analytical rigor, creative problem-solving, and strong leadership to unlock growth across multiple platforms. This is a highly cross-functional role that partners closely with Marketing, Development, Customer Service, Operations, and Finance to deliver best-in-class customer experience and profitable growth.

Key Responsibilities

Channel Ownership & Revenue Growth

• Own total revenue/margin performance across:
• Retail eCommerce (e.g., Lowe’s, Home Depot, etc.)
• • Amazon (US, CA, MX)
• • D2C website (US, CA, MX)
• • Develop and execute strategies to meet and exceed revenue and profitability targets
• Build and manage channel-level forecasts, KPIs, and performance dashboards
• Identify growth opportunities across channels Performance Optimization & Analytics
• Analyze key metrics including:
• Conversion rate (CVR)
• • Traffic & acquisition channels
• • Average order value (AOV)
• • Contribution margin / profitability
• • Customer retention and lifetime value (LTV)
• • Translate data into actionable insights and experiments
• Work with development and marketing teams to build a culture of test-and-learn (A/B testing, pricing tests, content optimization) Team Leadership & Accountability
• Lead and develop a team of eCommerce specialists across each channel
• Set clear goals, priorities, and performance expectations aligned to company objectives
• Drive accountability through regular performance reviews and business updates
• Coach team members to improve analytical thinking, execution, and ownership mindset Innovation & Growth Initiatives
• Bring forward new ideas to drive incremental revenue
• New channel opportunities
• • Promotional strategies
• • Merchandising improvements
• • Conversion optimization tactics
• • Stay on top of industry trends, tools, and competitive landscape
• Challenge the status quo and think creatively about how to scale the business Qualifications and Skills:
• 5–8+ years of experience in eCommerce, digital commerce, or online retail
• Experience managing multiple channels (Amazon, Retail eCommerce, D2C preferred)
• Proven track record of driving revenue growth and hitting targets
• Experience managing team members
• Analytical mindset — comfortable working with data, dashboards, and KPIs
• Curiosity & problem-solving — asks “why” and digs into root causes
• Creative thinker — brings new ideas to drive growth and improve performance
• Strong leadership — able to motivate and develop a high-performing team
• Cross-functional collaborator — works effectively across departments
• Bias for action — balances strategy with execution Working hours: This is a full-time Hybrid role (3 Days in-office, 2 Days Work-from-home) with standard working hours Monday through Friday from 7:00 A.M. to 4:00 P.M.

Benefits

• Health Insurance
• Dental Insurance
• Vision Insurance
• Life Insurance
• Short Term Disability
• Paid Vacation
• Paid Sick leave
• 401k company match.
• EAP- Employee Assistance Program
• Health/Fitness Reimbursement
• Flexible Spending
• HSA-Company Contribution