Content Writer

What would you do as a Content Writer: Zevo is India’s first parenting app that helps parents build real-world skills in their children. through milestones, habits, and guided daily activities. We are looking for a versatile Content Writer who can craft engaging, high-converting content across multiple formats—blogs, ads, emails, scripts, and social media.

This role will play a key part in shaping Zevo’s brand voice and building meaningful connections with parents across India.

Key Responsibilities

● Performance Copy: Write ad copy, landing pages, emailers, and WhatsApp communications that drive conversions and app downloads. ● Content Marketing: Create SEO blogs, long-form guides, and thought pieces on parenting, child development, and real-world skills. ● Scriptwriting: Draft scripts for reels, video ads, YouTube content, and webinars to bring Zevo’s parenting narrative to life.

● Repurposing: Repurpose content into social media posts, community updates, and influencer-led narratives. ● Content Calendar: Build and maintain a content calendar across all channels, ensuring consistency in voice, tone, and cadence. ● App & Product Content: Develop clear, simple, and engaging in-app content for milestones, nudges, and parenting tips.

● Research & Trends: Stay updated on parenting trends, early learning insights, and content formats to keep Zevo relevant and fresh. ● Collaboration: Work closely with marketing, design, influencer, and product teams to deliver integrated campaigns. ● Editing & QA: Proofread and edit content for grammar, flow, and brand alignment.

Requirements

1+ years of content writing experience, preferably in parenting, edtech, D2C, or wellness sectors. ● Writing Skills: Strong storytelling, copywriting, and research skills with the ability to adapt tone for performance vs. long-form content. ● SEO Knowledge: Working knowledge of SEO writing, keyword research, and blog optimization.

● Creative Range: Ability to write across ads, blogs, scripts, guides, and community content. ● Communication: Excellent written and verbal communication skills. ● Collaboration: Strong ability to work with cross-functional teams in a fast-paced startup environment.