Data Marketer - Performance & Integrated Marketing Analytics

The highly analytical and collaborative Data Marketer will support performance optimization and integrated marketing insights within our regional bank’s marketing team. Reporting to the Marketing & Brand Manager, this role will serve as lead in connecting insights across campaigns, channels, and customer segments to improve marketing effectiveness and drive measurable growth. Essential Job Responsibilities__________________________________ Performance Marketing Support & Optimization • Serve as key internal data marketing partner for ad agency and direct mail vendors. • Analyze performance across digital and local marketing channels (paid search, social, display, email, partnerships, and community campaigns)