GEO Outreach & Content Specialist - Nomad

Lotus. Flare is a provider of cloud-native SaaS products based in the heart of Silicon Valley. Founded by the team that helped Facebook reach over one billion users, Lotus. Flare was founded to make affordable mobile communications available to everyone on Earth. Today, Lotus. Flare focuses on designing, building, and continuously evolving a digital commerce and monetization platform that delivers valuable outcomes for enterprises.

Our platform, Digital Network Operator® (DNO™) Cloud, is licensed to telecommunications services providers and supports millions of customers globally. Lotus. Flare has also designed and built the leading eSIM travel product

• Nomad. Nomad provides global travelers with high-speed, affordable data connectivity in over 190 countries. Nomad is available as an iOS or Android app or via getnomad.app. Nomad eSIM is one of the fastest-growing players in global connectivity, enabling seamless access to high-speed mobile data in over 200 destinations through a fully digital eSIM platform. Our consumer app delivers a premium, app-first experience with instant activation, transparent prepaid pricing, and reliable multi-network coverage across key global markets. Trusted by millions of travellers worldwide, Nomad consistently ranks highly across app stores and review platforms, reflecting a strong focus on product quality, ease of use and customer experience. Part of the Lotus. Flare ecosystem, Nomad combines startup speed with the backing of a Silicon Valley telecoms technology company whose cloud-native platform powers digital services for leading global operators. This means we do not just build on telecom infrastructure, we own and operate it at scale. While our consumer product serves millions of travellers worldwide, Nomad today is a multi-layered business: B2C: A leading global travel eSIM app Enterprise (B2B2C): Embedded connectivity for banks, fintechs, airlines and travel platforms Wholesale: Powering other eSIM providers with our technology and global infrastructure Through our APIs, SDKs and white-labelled solutions, we enable some of the world’s most innovative companies to launch and scale connectivity products quickly, securely and globally. We are building the infrastructure layer for the future of eSIM, shipping fast, scaling globally and solving real-world connectivity challenges for both consumers and enterprises. Job Description and Responsibilities: GEO Outreach & Content Specialist will be responsible for improving Nomad eSIM’s visibility across AI-generated search results and recommendations by building relationships with publishers, travel websites, bloggers and editorial partners. The role combines publisher outreach, digital PR, content development, SEO/GEO and partner management. The candidate will manage opportunities end-to-end from publisher research and outreach to negotiation, content coordination, publication, tracking and ongoing updates.

Key Responsibilities

Publisher Research & Outreach Research and identify relevant travel publishers, websites, blogs and editorial opportunities. Identify opportunities for new Nomad mentions, reviews and comparison articles. Conduct personalised outreach to publishers, editors and content partners. Follow up and manage publisher relationships.

Negotiate placement scope, fees, deliverables and timelines. Content Development & Review Prepare publisher briefs, talking points and suggested copy. Review articles for factual accuracy, outdated information and product positioning. Write/edit product descriptions, comparisons and article revisions. Ensure partner content follows agreed messaging and product facts.

Coordinate revisions with publishers. Placement & Partner Management Own publisher opportunities from initial outreach through publication. Coordinate internal approvals, contracts, insertion orders and payments. Track deliverables, deadlines and publication status. Verify published articles and maintain live URLs/documentation.

Monitor existing coverage and coordinate content updates/corrections. Coordinate with Affiliate, Enterprise and other internal teams where relevant. Tracking & Reporting Maintain publisher pipeline and outreach status. Track commercial terms, budgets, content requirements and next steps. Report weekly on placements, live coverage, costs and timelines.

Monitor Nomad mentions, citations and positioning across AI search prompts. Job Requirements: 2–3+ years of experience in: SEO/GEO outreach Digital PR Content partnerships Publisher relations Editorial/content outreach Similar roles Proven experience in securing third-party content coverage or placements . Experience managing opportunities beyond initial outreach until publication .

Strong written and verbal communication. Ability to write personalised pitches and clear publisher briefs. Strong content editing and fact-checking ability. Good editorial judgement. Strong partner communication and negotiation skills. Ability to manage multiple publishers, deadlines and internal stakeholders. Comfortable working with global teams/time zones .

Good to Have GEO / AI search visibility experience. Experience with travel, consumer technology or telecom publishers . Paid editorial/content partnership experience. Experience with commercial approvals, contracts and invoices. Technical Skills & Experience: Must-have / Relevant SEO/GEO research: Semrush, Ahrefs, Peec.

ai or similar. Publisher/outreach tools: CRM, outreach or project management platforms. Reporting: Google Sheets/Excel. Content: Strong writing, editing and fact-checking. AI: Ability to use AI tools for research and drafting while independently verifying information. Good to Have GA4 Google Search Console AI visibility/GEO tracking tools Hub.

Spot/Salesforce or similar CRM Experience tracking publisher pipelines and commercial placements.

Benefits

• Competitive salary package
• Paid lunch (In the office)
• Training and workshops
• Top-of-the-class engineers to learn from and work with About us: At Lotus. Flare, we attract and keep amazing people by offering two key things:
• Purposeful Work: Every team member sees how their efforts make a tangible, positive difference for our customers and partners.
• Growth Opportunities: We provide the chance to develop professionally while mastering cutting-edge practices in cloud-native enterprise software. From the beginning, our mission has been to simplify technology to create better experiences for customers. Using an “experience down” approach, which prioritizes the customer's journey at every stage of development, our Digital Network Operator™ Cloud empowers communication service providers to achieve valuable business outcomes. DNO Cloud enables communication service providers to innovate freely, reduce operational costs, monetize network assets, engage customers on all digital channels, drive customer acquisition, and increase retention. With headquarters in Santa Clara, California, and five major offices worldwide, Lotus. Flare serves Deutsche Telekom, T-Mobile, A1, Globe Telecom, Liberty Latin America, Singtel, and other leading enterprises around the world. At Nomad eSIM, we believe staying connected should be simple, affordable, and stress-free - wherever in the world you are. Since our founding, our mission has been to remove the friction from international travel connectivity, giving travellers the freedom to explore without worrying about roaming costs or unreliable connections. We attract and keep amazing people by focusing on two things that truly matter. First, purposeful work - every team member contributes directly to a product that millions of real travellers rely on every day, across 200+ destinations worldwide. Second, growth opportunities - we provide the chance to develop professionally in a fast-moving, global product company at the intersection of travel, mobile technology, and consumer experience. With a globally distributed team and a product used across six continents, Nomad is building the future of travel connectivity - one eSIM at a time. Website: www.nomadesim.com LinkedIn: Nomad eSIM Instagram: @nomadesim X (Twitter): @realnomadtravel Website: www.lotusflare.com LinkedIn: https://www.linkedin.com/company/lotusflare Instagram: https://www.instagram.com/lifeatlotusflare/ Twitter: https://twitter.com/lotus_flare