Senior Manager, FP&A

About the Job

We are seeking a commercially driven and experienced Senior Manager, FP&A to join our Finance team. This role will be responsible for leading Group-level financial planning and analysis on labor cost and A&P investments, with a strong commercial and analytical focus on international markets and supporting the financial performance of HOF.

The successful candidate will act as a key finance business partner to senior stakeholders across regions and functions, providing insightful analysis, strategic financial guidance, and decision support to drive business growth, profitability, and operational efficiency.

Key Responsibilities

Lead Group-level financial planning and analysis activities, including budgeting, forecasting, management reporting, and continuous improvement of planning processes, focusing on labor cost and A&P investments Own and drive the annual budget and periodic forecasting processes, ensuring alignment with corporate objectives, regional business priorities, and brand strategies.

Provide FP&A support for international markets, including performance tracking, variance analysis, business reviews, and financial guidance to regional stakeholders. Partner closely with the management team and business leaders within the Group to support financial planning, investment evaluation, and performance management.

Prepare monthly management reports with clear business analysis, financial commentary, and actionable insights for senior management. Monitor key financial and operational KPIs to assess business performance, identify risks and opportunities, and drive profitability and cost efficiency. Provide financial insights and recommendations to support strategic decision-making, business planning, pricing, investment allocation, and resource optimization.

Collaborate with cross-functional and regional teams to optimize revenue growth, cost control, margin improvement, and productivity. Support the consolidation, tracking, and analysis of Group A&P, OPEX investments, and productivity initiatives. Drive process improvement, reporting enhancement, and analytical capability within the FP&A function.

Perform ad hoc financial analysis and business case evaluations to support management decision-making.

Requirements

Bachelor’s degree in Accounting, Finance, Business, or a related discipline. Qualified accountant, such as HKICPA, ACCA, CPA Australia, or equivalent, is preferred. Minimum 10 years of relevant finance experience, with at least 5 years in FP&A or commercial finance. Prior experience in multinational retail, FMCG, consumer goods, or brand-led businesses is highly preferred.

Solid experience supporting regional or international markets, with the ability to work effectively across different cultures, business models, and stakeholder groups. Strong commercial acumen with the ability to translate financial data into meaningful business insights and practical recommendations. Proven experience in budgeting, forecasting, management reporting, variance analysis, KPI tracking, and business performance management.

Excellent stakeholder management and interpersonal skills, with the confidence to partner with senior management and cross-functional teams. Strong analytical, problem-solving, and presentation skills. Strategic thinker with a hands-on, proactive, and can-do attitude. Able to work independently in a fast-paced and evolving environment with tight deadlines and multiple priorities.

Proficient in English and Mandarin. Advanced Excel and PowerPoint skills are required. Experience with ERP, BI, or planning tools would be an advantage.