Digital Marketing Associate
Job description
Key Responsibilities
Develop and implement marketing strategies to increase brand awareness, sales, and customer engagement. Manage and execute digital marketing campaigns, including social media, email, and content marketing. Analyse market trends and competitor strategies to identify growth opportunities. Coordinate with cross-functional teams (sales, design, product) to deliver cohesive marketing initiatives.
Track and report on the performance of marketing campaigns, using data to optimize efforts and achieve targets. Oversee the creation and distribution of marketing materials such as brochures, newsletters, and online content. Manage marketing budgets and ensure efficient allocation of resources.
Requirements
Previous experience in marketing management, preferably in the B2B space. Strong understanding of marketing concepts, tools, and platforms (SEO, SEM, social media, Google Analytics, email campaigns, etc.) Ability to work independently and as part of a team.Creative and strategic thinker with excellent communication skills.
Creative and strategic thinker with excellent communication skills. A bachelor's degree in marketing, business or a related field is preferred.
Benefits
- Competitive Salary: ₹12,000 + (as per industry standards)
- Opportunities for Growth: Opportunities for professional growth and development in a dynamic and growing organization.
- Collaborative Work Environment: A collaborative and supportive work environment that encourages innovation and creativity.