Email & Lifecycle Marketing Specialist

Email & Lifecycle Marketing Specialist We work with companies that know retention is just as important as acquisition—and we’re looking to connect with Email & Lifecycle Marketing Specialists who know how to nurture customers through every stage of the funnel. If you're passionate about building journeys that engage, convert, and retain—we’d love to hear from you.

Responsibilities

Develop and execute email and SMS campaigns, including automated flows Segment audiences and personalize communications based on behavior and lifecycle stage Collaborate with designers and copywriters to create high-performing lifecycle content Track and optimize key metrics: open rates, CTRs, CVR, churn, and reactivation Lead A/B testing across subject lines, templates, timing, and frequency Qualifications 2–3+ years of experience in lifecycle, CRM, or email marketing Hands-on experience with tools like Hub.

Spot, Active. Campaign, Klaviyo, Omnisend, Braze, Iterable, or Mailchimp Strong grasp of customer journeys, automation logic, and engagement KPIs Analytical mindset with the ability to turn retention data into actionable strategy Experience with: SMS Push notifications In-app messaging