Assistant Project Manager

HKPosted Apr 14, 2026

Job description

In this position, you will: Social Media Strategy: Plan, create, and manage cross-platform campaigns to drive engagement, foster community interactions, and achieve measurable growth in followers and revenue Live Streaming Leadership: Lead live-streaming strategies and serve as the primary host on platforms such as Facebook, Instagram, and Douyin to drive real-time conversions Cross-Functional Collaboration: Collaborate with internal teams to manage budgets, set business goals, and align live broadcast schedules with backend support for a seamless customer experience Vendor Management: Oversee external agencies and influencers to maximize creative output and resource utilization, ensuring high-quality digital productions Technical Operations: Support campaign execution with strong knowledge of digital platforms; technical expertise in live-streaming workflows (lighting, audio, software) is highly valued Performance Analysis: Monitor KPIs and gather feedback from influencers and customers to generate detailed reports, optimizing organic reach and engagement strategies Ad Hoc Projects: Contribute to diverse ad hoc assignments to meet evolving business needs To be successful in this position, you should meet the following requirements: Bachelor’s degree or above in Marketing, Media, Advertising, or related disciplines; fluent in both Chinese and English At least 5 years of relevant experience in managing and leading online campaigns and advertisements, preferably in the mobile telecom industry.

Prior experience in live streaming, public speaking, or on-camera hosting is an added advantage Strong stress tolerance and self-motivation; excellent planning, organizational, and execution abilities; adaptable to fast-paced environments; innovative, detail-oriented, tactful, and customer-focused, with a positive attitude and pleasant personality Proficient in PC software and database analysis tools Familiar with localized social media operation strategies across Mainland China and Hong Kong

Description copied from China Mobile Hong Kong's careers page. Read the full posting before you apply.

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