Brand Executive - Indian Ocean Islands (Excluding Mauritius)
Job description
Brand. Activ specialises in fast-moving consumer goods across Mauritius, Madagascar, Seychelles, Reunion, and Kenya, focusing on Food & Beverage, Frozen & Chilled, and Personal & Home Care. As an IBL Group company, we provide an outstanding commercial platform for all stakeholders while delivering exceptional value through innovative strategies.
Join us in our quest for excellence and growth in a vibrant marketplace! Job Purpose: We strongly believe in the enhancement of business performance through the identification, acquisition and development of Talents that can help us exceed our customer expectations while living our corporate values. We are actively looking for motivated and reliable Brand Executive
- Indian Ocean Islands (Excluding Mauritius) who will work closely with current team in place.
Key Responsibilities
Manage and develop the brand and product portfolio across the Indian Ocean Islands, adapting regional strategies to local market dynamics, consumer needs, and commercial opportunities Develop and execute marketing strategies across key markets, ensuring consistent brand positioning while allowing for local market adaptation Drive sales and portfolio growth across multiple distribution channels, working closely with distributors, retailers, and key trade partners across the region Monitor market trends, competitor activities, consumer insights, pricing, and category developments across individual island markets to identify growth opportunities and strengthen market performance Planning and execute product launches, promotional campaigns, trade marketing initiatives, ATL/BTL activities, and market activations Coordinate with local distributors, retailers and partners to ensure effective implementation of brand strategies, promotional calendars, merchandising standards, and in-store visibility initiatives Analyze sales, inventory, market share, promotional performance, and brand KPIs by market, providing regular regional performance reports and actionable recommendations to drive business growth Develop and deliver product, brand, and sales training to distributors, sales teams, business partners, and other key stakeholders across the region Conduct regular business reviews with distributors and suppliers to assess performance, identify gaps, agree on action plans, and ensure alignment with business objectives Job Requirements: Minimum a Degree in Marketing or any other related field At least 3 years’ experience in Brand/Sales environment Prior exposure to FMCG sector Excellent analytical and problem-solving skills with the ability to interpret market and sales data Self-driven and autonomous with strong negotiating and persuasive skills Strong project management and coordination capabilities Proficient in Microsoft Office applications, particularly Excel and PowerPoint Strong interpersonal, written, and verbal communication skills with the ability to build relationships across all levels Willingness to support regional business development initiatives Holder of a valid driving license We are an equal opportunity employer and are committed to creating a diverse and inclusive environment for all team members.
We welcome applications from all backgrounds and experiences. Please note that we will be contacting only those candidates who best meet the requirements for this position.
Description copied from IBL Group's careers page. Read the full posting before you apply.
More jobs at IBL Group
Accounts Clerk
IBL Group· IBL Aviation, Port Louis, MauritiusManagement Assistant
IBL Group· BrandActiv, IBL Complex 2, Riche Terre, Port Louis, MauritiusCashier
IBL Group· BrandActiv, IBL Complex 2, Riche Terre, Port Louis, MauritiusCyber Security Analyst
IBL Group· BrandActiv, IBL Complex 2, Riche Terre, Port Louis, MauritiusJunior AI Solutions Analyst
IBL Group· Corporate, IBL House, Caudan Waterfront, Port Louis, Mauritius
More jobs in Port Louis
Accounts Clerk
Somatrans· IBL Aviation, Port Louis, MauritiusManagement Assistant
BrandActiv· BrandActiv, IBL Complex 2, Riche Terre, Port Louis, MauritiusDayforce Technical & Data Consultant
HR Path· Port LouisUK Deputy Destination / MD Counselor
IDP Education· Port Louis, PL, MUSales Manager
Midis Group· Port Louis, MU