RSM - Projects Sales

Job Description: Regional Sales Manager – Project Sales, Gujarat Department: Sales & Business Development Location: Ahmedabad Industry: Building Materials / Construction Chemicals Role Objective Drive regional project sales and revenue growth by developing strong relationships with builders, developers, architects, consultants, contractors, and institutional customers to increase market penetration and achieve business targets.

Key Responsibilities

Develop and execute project sales strategies across Gujarat. Identify and convert opportunities in residential, commercial, industrial, and infrastructure projects. Build relationships with architects, consultants, builders, developers, and project management consultants. Promote construction chemical products, tile adhesives, waterproofing solutions, and related building materials.

Generate project leads, maintain a sales pipeline, and ensure timely follow-ups and closures. Coordinate with technical, marketing, and channel sales teams for product demonstrations and specifications. Monitor competitor activities, pricing, market trends, and emerging project opportunities. Manage regional sales targets, revenue growth, collections, and profitability.

Prepare sales forecasts, MIS reports, and project-wise business reviews. Lead and support the project sales team to achieve business objectives. Key Performance Indicators (KPIs) Achievement of regional sales and revenue targets. New project identification and conversion. Product specification and approval with architects and consultants.

Growth in active builder, developer, and contractor accounts. Project pipeline value and conversion ratio. Collection efficiency and outstanding receivables. Contribution margin and profitable business growth.

Qualifications

& Experience Graduate in Civil Engineering, Business Administration, or a related discipline; MBA preferred. 8–12 years of relevant sales experience in building materials, construction chemicals, tile adhesives, waterproofing, or project sales. Strong network across Gujarat's construction and real estate ecosystem. Proven expertise in project lead generation, specification selling, negotiation, and team management.

Required Competencies Strategic sales planning and execution Relationship management and stakeholder influence Negotiation and commercial acumen Market intelligence and competitor analysis Team leadership and performance management Results orientation and customer focus