Marketing Expert/Strategist full time

Key Focus Areas: ​ Strategic Orchestration: Designing and optimizing comprehensive marketing funnels for both B2B and B2C segments. Performance & Optimization : Driving growth through paid media strategy and conversion rate optimization (CRO) across diverse platforms. Data Intelligence: Leveraging analytics to provide actionable insights and ensure every initiative contributes to the company’s business goals.

Future Leadership: Taking ownership of projects today with the vision to help shape and lead the department’s future strategy.

Requirements

Barranquilla, Colombia (On-site) Schedule: Monday to Friday, 7:30 AM - 4:30 PM (U.S. summer) / 8:30 AM - 5:30 PM (U.S. winter) . Funnel Engineering: Design and optimize multi-stage funnels (TOFU/MOFU/BOFU) specifically for B2Band B2C. Direct strategy for Google Ads and Meta Ads, focusing on high-intent keywords. CRO (Conversion Rate Optimization): Audit landing pages to improve the visitor-to-lead ratio.

Data Analysis & Reporting: Use Looker Studio and GA4 to provide monthly "Source-to-Revenue" reports.

Requirements

Education

University student in the final semesters of a related field. Experience: At least 1 year English proficiency: B2-C1 (mandatory). Skills: Basic knowledge of relevant tools for each field (e.g., Google suite, Zoho CRM, KPI analysis, Meta manager, funnels, etc.). Attitude: Proactive, adaptable, and ready to take on challenges.

Benefits

Professional development with mentorship and hands-on projects. Potential full-time job opportunities . Dynamic and supportive work environment . Apply now and start your professional journey with VGS!