Regional Sales Director - Companion Animals

Within the Greater South-East region, the Regional Sales Director is responsible for driving the growth of veterinary product sales and executing the commercial strategy. Leading a team of Territory Managers, the role ensures the achievement of sales objectives and the profitable growth of the business within the assigned territory.

Key Responsibilities

Commercial Development Business Management

• Collect and analyze market data to identify trends, growth opportunities, and potential risks. Provide regular insights during business reviews.
• Develop and implement annual regional business plans to achieve sales targets, establishing priorities and strategic directions aligned with company objectives.
• Monitor and drive regional sales performance through relevant key performance indicators (KPIs). Strategic Account Management
• Develop and maintain strong, long-term relationships with key accounts and regional Key Opinion Leaders (KOLs).
• Engage strategic account networks in collaboration with Strategic Account Management (SAM) and Key Account Management (KAM) teams.
• Ensure representation and engagement at local and national events, meetings, and congresses across the region, including those dedicated to strategic accounts.
• Support the team in negotiations with major regional accounts while ensuring compliance with the company’s commercial policy.
• Partner with the National Strategic Account Manager on significant negotiations when required. Reporting Performance Management
• Provide regular reporting to leadership on team performance, sales forecasts, market developments, competitive activity, and other relevant commercial insights.
• Ensure compliance with commercial processes, including sales forecasting, strategic priority tracking, budget management, and return on investment (ROI) analysis.
• Contribute to the development and facilitation of sales meetings. Cross-Functional Collaboration
• Foster clear, proactive communication between field-based teams and headquarters functions.
• Ensure effective understanding and execution of the commercial strategy across the region.
• Adapt, clarify, and communicate key messages when necessary. - closely with fellow Regional Sales Directors, Marketing teams, SAM/KAM teams, Veterinary Services, and Inside Sales to achieve shared business objectives. Team Leadership Development
• Ensure effective execution of the commercial strategy across the team.
• Coach and develop team members, supporting their professional growth and performance. -Promote individual engagement in support of collective success.
• Establish regular management routines and weekly coordination meetings.
• Share best practices and foster a culture of collaboration, accountability, and continuous improvement.