Manager SFP Consumer Activation

Dhaka, BDPosted Nov 7, 2026

Apply on Philip Morris International's site

Purpose of the job: Lead activation and deployment across SFP and CC, translating portfolio and brand strategies into coordinated, high-quality field execution across priority consumer touchpoints and geographies. Principal Accountabilities:
Develop integrated activation and deployment plans across categories
Lead Brand Activators and allocate resources based on business priorities
Translate SFP and CC brand plans into clear field execution requirements
Coordinate activation calendars to minimize duplication and execution conflicts
Manage agencies, suppliers and temporary activation resources
Establish activation standards, briefing materials and field controls
Monitor execution quality, consumer response and operational performance
Capture field learning and recommend improvements to category and commercial teams
Manage activation budgets and evaluate program effectiveness
Ensure execution follows relevant company standards and approval requirements Requirements:
Bachelor’s degree in Marketing, Business, Communications or a related discipline
Typically 6 to 8 years of experience in brand activation, field marketing, experiential marketing, sales deployment or trade marketing
Experience leading field teams, agencies and complex activation calendars
Exposure to multiple brands or categories is preferred
Experience in FMCG, consumer goods, retail or regulated consumer products is advantageous.
Field execution leadership
Deployment and resource planning
People and agency management
Strong problem-solving capability
Attention to execution detail
Ability to operate effectively in a fast-changing environment <div

Description copied from Philip Morris International's careers page. Read the full posting before you apply.

Manager SFP Consumer Activation

More jobs at Philip Morris International

More jobs in Dhaka

Job description

More jobs at Philip Morris International

More jobs in Dhaka