Marketing Tech Senior Consultant

WHAT YOU WILL DO

• Configure offers, offer collections and decision policies in AJO, including promo code, single use and anonymous offer types.
• Run the migration from Offer Decisioning Engine to AJO Decisioning across roughly 200 offers and 172 decisions.
• Build eligibility rules, ranking logic and capping constraints, including offers capped at one redemption per customer per day.
• Validate and QA every offer configuration before release, in a lower sandbox first.
• Stand up SMS as a new channel, covering short code provisioning, aggregator configuration and compliance requirements.
• Configure journeys and campaigns, and enable CJA events as journey triggers.
• Advise the client's CRM team and their marketing agency on new AJO capabilities, including bringing external model scores in for next best action use cases.
• Work the sprint backlog in Azure DevOps and partner with the data architect on audience and profile design. MUST HAVE
• Four or more years in the Adobe Experience Platform ecosystem, with two or more hands-on in AJO.
• Demonstrable Offer Decisioning experience. Candidates must have built offers, collections and decision policies themselves, not supervised someone who did.
• Journey and campaign configuration in AJO, with push and email live in production.
• Working knowledge of RT-CDP schemas, datasets, profiles and audiences, and how they feed AJO.
• At least one outbound channel stood up end to end.
• Agile delivery experience with a real sprint commitment, not a ticket queue.
• Fluent client facing English.