Job description
•Provide channel solutions for Snack store of three categories (Salty/Quaker/B&C) •Support the installation of channel solutions by empowering sales force with annual training workshops, quarterly playbooks and add-hoc T2T meetings of top retailers. •Lead customized solutions for top retailers who cannot be satisfied by channel solutions.
•Lead end to end channel-out portfolio(pack) solutions •Design innovation launch plan for emerging formats •Own channel P&L to ensure sustainable trade investment •Own channel investment of D&A and A&M •Manage agencies for shopper marketing ideation and execution -Bachelor's degree and over 8 years related experience; -Strong shopper marketing sense and ideation capability -Solid TM and KA experience -Strong leadership to guide and motivate team work and influence cross functions.
-Strong learning agility and passion for snack store insight digging and solution providing -Passion to engage with customers -Hunger to win Overview This role is design to lead snack store TM team to build annual channel strategy, quarterly channel building blocks and customized solutions for top retailers.
- Provide channel solutions for snack store of three categories (Salty/Quaker/B&C)
- Support the installation of channel solutions by empowering sales force with training workshops and participation in T2T meetings of top retailers.
- Lead customized solutions of both portfolio and activation for top retailers Responsibilities •Provide channel solutions for Snack store of three categories (Salty/Quaker/B&C) •Support the installation of channel solutions by empowering sales force with annual training workshops, quarterly playbooks and add-hoc T2T meetings of top retailers. •Lead customized solutions for top retailers who cannot be satisfied by channel solutions. •Lead end to end channel-out portfolio(pack) solutions •Design innovation launch plan for emerging formats •Own channel P&L to ensure sustainable trade investment •Own channel investment of D&A and A&M •Manage agencies for shopper marketing ideation and execution Qualifications -Bachelor's degree and over 8 years related experience; -Strong shopper marketing sense and ideation capability -Solid TM and KA experience -Strong leadership to guide and motivate team work and influence cross functions. -Strong learning agility and passion for snack store insight digging and solution providing -Passion to engage with customers -Hunger to win