Digital Media Buyer & Planner

The Digital Media Buyer & Planner is responsible for planning, executing, managing, and optimizing paid media campaigns across digital and social platforms, including Facebook, Instagram, X, Google, YouTube, and other advertising networks. This position manages campaigns throughout the media lifecycle, from audience development and media planning through campaign launch, optimization, analysis, and reporting. The ideal candidate is analytical, detail-oriented, and knowledgeable about the evolving digital advertising landscape, with the ability to use audience data, campaign performance, and emerging technologies, including AI, to improve campaign effectiveness and return on advertising investment.