Shift Lead

Community Relations & Social Media Lead Build the Brand. Connect the Community. Create the Experience. We're looking for an energetic, creative, and outgoing leader who loves people just as much as they love creating content. This role is responsible for bringing our brand to life—both online and in our community. From creating engaging social media content and viral videos to building relationships with local schools, businesses, and organizations, you'll help make us the coffee shop everyone is talking about.

If you're someone who naturally sees marketing opportunities everywhere, enjoys meeting new people, and loves creating content that makes people smile, this could be the perfect role for you.

What You'll Do

Create engaging photo and video content for TikTok, Facebook, Instagram, and other platforms. Develop and execute a monthly social media content calendar. Capture daily in-store moments that showcase our team, products, and culture. Monitor social media trends and create content that keeps our brand relevant and engaging.

Respond to comments, messages, and online reviews in a timely and professional manner. Build relationships with local schools, businesses, nonprofits, and community organizations. Coordinate fundraising events, sponsorships, and community partnerships. Plan and execute in-store promotions, grand openings, giveaways, and seasonal campaigns.

Represent our company at community events and networking opportunities. Work closely with store leadership to promote new products, hiring initiatives, and company announcements. Track marketing performance and recommend new ideas to increase customer engagement and sales. Protect and promote our company values through every interaction and every piece of content.

What We're Looking For

Passion for social media, marketing, and community engagement. Comfortable being on camera and creating engaging content. Strong writing, communication, and storytelling skills. Highly organized and able to manage multiple projects at once. Creative thinker who enjoys trying new ideas. Self-motivated and able to work independently.

Friendly, outgoing personality with a passion for building relationships. Photography, video editing, or graphic design experience is a plus. Experience with Canva, CapCut, Adobe Express, or similar tools is preferred. What Success Looks Like Consistent growth in social media engagement and followers. Increased community awareness and brand recognition.

Successful local partnerships and fundraising events. Marketing campaigns that drive measurable traffic and sales. A social media presence that reflects our culture and values. Customers who feel connected to our team both online and in person. Creative content that people want to watch, share, and talk about.

Compensation

& Benefits Compensation based on experience, creativity, and marketing expertise. Additional opportunities include: Performance bonuses Paid leadership and marketing development Employee food and drink discounts Flexible scheduling Paid time off Opportunities to attend community events and represent the brand Schedule Full-time preferred (30–40 hours per week) Some evenings and weekends required for community events and content creation Flexible schedule based on campaigns, events, and business needs Why Join Us?

We believe coffee is about more than drinks—it's about creating moments, building relationships, and making a positive impact in our community. This role gives you the opportunity to combine creativity, marketing, leadership, and community involvement while helping grow a brand people genuinely love. If you're ready to own your role, build meaningful connections, create content that inspires, and make a lasting impact in our community, we'd love to meet you.

You are applying to work with a franchisee of Scooter’s Coffee. If hired, the franchisee will be your only employer. Franchisees are independent business owners who set own terms of employment, including wage and benefit programs, which can vary between franchisees.