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e-Commerce & Campaign (Senior) Specialist
Job description
Is this your next challenge in E-Commerce & Campaign Operations? The challenge is to: Take ownership of site operations for assigned BAU promotions and e-commerce campaigns — ensuring pages and digital touchpoints are launched accurately and on schedule, and conducting regular site health checks to proactively resolve content, linking and navigation issues to maintain a seamless online shopping journey Coordinate the full digital content production timeline, from receiving promotional offers and translating requirements into creative briefs, to reviewing, approving and publishing campaign assets across the e-commerce platform Support e-commerce campaign planning and execution — contributing to campaign concept development, onsite merchandising, promotional messaging, campaign setup and cross-functional coordination to deliver a compelling and consistent digital campaign experience Analyse and report on campaign performance using sales, traffic, conversion and customer behaviour data to evaluate campaign effectiveness, identify actionable insights and recommend opportunities for optimisation Monitor competitor activities, e-commerce trends and digital best practices — proactively suggesting new campaign ideas, onsite enhancements and test-and-learn opportunities to improve customer engagement and the online shopping experience Collaborate with team members and support essential operational and administrative processes, including quotation and invoice coordination, to ensure smooth and timely campaign delivery Do you have experience in E-Commerce Operations or Digital Marketing?
Higher diploma or Bachelor's degree in E-Commerce, Marketing, Business Administration, Digital Media or a related discipline Around 2–4 years of relevant experience in e-commerce operations, digital marketing, online merchandising, campaign execution or a related area; less experience will be considered for the Specialist level Hands-on experience managing website content, promotional pages, campaign assets or digital content workflows Demonstrated ability to support e-commerce campaigns and interpret sales or digital performance data to provide actionable recommendations Experience coordinating with designers and cross-functional stakeholders to deliver campaigns accurately and on schedule Strong attention to detail with good project coordination, organisation and timeline management skills Able to work independently, manage multiple priorities and respond effectively to changes in a fast-paced e-commerce environment Proficient in Microsoft Excel and PowerPoint; experience with e-commerce platforms, content management systems or digital analytics tools is an advantage Good written and spoken English and Chinese Self-motivated and dependable, with a strong sense of ownership, a collaborative mindset and a proactive approach to problem-solving Curious about e-commerce, digital trends and evolving customer behaviours, with the confidence to bring forward new ideas and perspectives
Mannings is the leading health and beauty chain in Hong Kong with over 300 stores, territory-wide. Our trusted reputation is based on Mannings’ commitment to improve customer health and personal care, leading to ten consecutive years of being voted “No. 1 Most Preferred Brand” in Hong Kong. Our culture is open and progressive – simply to achieve the best for our customers both externally and internally.
Applications are welcomed from high calibre individuals to join our growing team. DFI Retail Group is responsible for ensuring that all personal information collected from each Candidate presented to DFI Retail Group is used for recruitment purposes only and the data collection process is in accordance with all applicable laws and compliant with the Code of Practice on Human Resource Management.
Description copied from DFI Retail Group's careers page. Read the full posting before you apply.
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