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Agriculture Content Creator
Job description
We are hiring a field-based agriculture content creator to produce farmer-facing video and social content for Aaradhya Seeds, Bhoodhan AgriVentures and Krishidhan. Role at a glance Position Agriculture Content Creator (field-based) Employment type Full-time or part-time Location Jabalpur, Madhya Pradesh, with regular field travel Reports to Aman, Founder Language Hindi (must); English and local dialects (plus) Brands covered Aaradhya Seeds, Bhoodhan AgriVentures, Krishidhan About the brands
- Aaradhya Seeds: Seed research and marketing (Sworn Agritech Pvt. Ltd.), with trials on our own research farm.
- Bhoodhan AgriVentures: Agrochemical and pesticide formulation and distribution (Bhoodhan AgriVentures Pvt. Ltd.).
- Krishidhan: Multi-retail agri-inputs outlet, moving toward quick-commerce.
Requirements
- Shoot on-location content: crop demos, trial plots, research farm visits, farmer visits, dealer meetings and store walkthroughs.
- Create Reels, Shorts, long-form how-to videos, photo posts and carousels in Hindi, with captions and thumbnails.
- Record farmer testimonials and stage-wise crop progress (sowing to harvest), with the farmer's consent.
- Build a monthly content calendar around the crop season (Kharif, Rabi, Zaid) and product launches.
- Give each brand its own voice: scientific and trustworthy for Aaradhya Seeds, practical advisory for Bhoodhan, offers and product explainers for Krishidhan.
- Edit and publish on YouTube, Instagram, Facebook and WhatsApp channels.
- Track weekly results (views, enquiries, WhatsApp leads) and improve what works.
- Keep all product content consistent with label claims and approved registrations. No guaranteed-yield or exaggerated claims.
Benefits
Agriculture degree or diploma, or farming background.
- Drone, gimbal or mic experience; voice-over and basic motion graphics.
- YouTube SEO, WhatsApp broadcast and local-language skills.
- Portfolio of agri, rural or product-demo content. Experience: 1 to 3 years preferred. Freshers with a strong portfolio are welcome.
Description copied from Aaradhya Group's careers page. Read the full posting before you apply.
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