Performance Marketing Specialist

About Design.efficiently. Design.efficiently is an AI-first SaaS company revolutionizing how construction teams manage selections, presentations, and construction coordination. We’re building an AI-powered marketing machine and we need a smart, execution-focused performance marketing specialist to help fuel it.If you love working with cutting-edge tools, automating what used to be manual, and being part of a team that moves fast and builds big this role is for you.

What You’ll DoAI-Powered Campaign Execution. Run outbound campaigns with tools like Instantly, Klayvio and Send. Potion—our AI video platform.Launch and manage cold outbound email campaigns using Instantly/Klaviyo. Plan, launch and manage all aspects of the campaign including campaign plans of audience segmentation, creative messaging, tools management and results.

Organize campaign workflows, ideas, and assets.Deploy hyper-personalized AI video campaigns using platforms like Send. Potion Personalize outreach at scale using tools like AI scripting and video voiceover tools—and bring new tools into the stack regularly. Funnel Performance & Optimization. Own your metrics: open rates, replies, clicks, booked demos, and activationsA/B test messaging, cadence, and formats weekly voice, video, and email.

Collaborate with the Brand & UX team for fast-turn creative assets and campaign-ready visuals. Maintain reporting dashboards and share weekly insight on what’s working and what’s not You’re the Right Fit If You:Have 3-5+ years of experience in marketing execution, preferably at a startup or fast-paced SaaS company.Are obsessed with AI tools and can’t imagine executing campaigns without them.

Prior success in launching cold-to-conversion campaigns from scratch. Creative thinker and strong writer you bring bold ideas to life, write smart, on-brand content fast, and aren't afraid to think outside the box.Strong experience in: Instantly, Send. Potion, or similar cold outbound tools.Klaviyo (or similar) for email marketing.

Figma for light creative work.High output, self-motivated, structured thinker. You execute without hand-holding.Comfortable working remotely, with a small, fast-moving team.Bonus Points For:A portfolio of AI-driven campaign work you’re proud ofCRM experience using salesforce Why Join Us?Build alongside a team obsessed with efficiency, systems, and intelligent growth.

Shape the future of AI-first marketing execution in a real, high-impact SaaS environment100% remote, flexible hours, high autonomy just bring results