Sales Development Representative (SDR)

Research and identify potential companies and key decision-makers. Generate qualified leads using LinkedIn Sales Navigator, Apollo, Google, and other prospecting tools. Conduct outreach through LinkedIn, email, calls, and WhatsApp. Personalize outreach based on each prospect’s business and potential needs. Follow up with prospects and maintain active sales conversations.

Qualify leads and book discovery meetings with relevant decision-makers. Maintain accurate lead records, activities, follow-ups, and next actions in the CRM. Support the Business Development Manager in maintaining a healthy sales pipeline. The role is specifically designed around research, outreach, follow-up, qualification, meeting booking, and CRM management.

SDR Daily Operating Manual Requirements 1+ year of experience in SDR, Business Development, Lead Generation, or B2B Sales. Agency experience is preferred. Excellent English communication skills. Experience with LinkedIn prospecting and Sales Navigator. Strong research, communication, and follow-up skills. Comfortable with cold outreach and working with sales targets.

Organized, proactive, and results-oriented. CRM experience is preferred.