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Branding Senior Manager – Kuwait

Meituan

利雅得, 科威特城Posted Jul 22, 2026

Job description

亮点 / Highlights: 0→1 impact – shape how Kuwait discovers and experiences instant retail. Global backing, local autonomy – world-class support with the freedom to build.

岗位职责 / Duties:

  1. Brand Strategy & Localization: Define and maintain the brand identity across online branding for social media and ATL&BTL channels

  2. Creative Campaign Development: Lead the end-to-end development of creative campaigns for launches, seasonal campaign, and community events—from concept ideation to execution.

  3. Market Research & Consumer Insights: Conduct ongoing market research to track competitor branding, consumer sentiment, and emerging trends in Kuwait's retail and Q-commerce space.

  4. Performance & Iteration: Use data from user feedback, campaign performance, and brand trackers to iterate on creative assets and brand positioning, and monitor brand health metrics (awareness) and propose actionable improvements.

任职要求 / Requirements:

  1. Bachelor's degree in Marketing, Communications, Branding, Design, or related field.
  2. 5 years or above of experience in branding, creative marketing, or brand management—ideally in FMCG, retail, e-commerce, food delivery, or Q-commerce.
  3. Fluent in both English and Arabic (written and verbal)

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