Creator Management Lead - Marketing

Role Overview: This role combines leadership, strategic planning, performance management, and stakeholder collaboration to scale creator-driven marketing initiatives and deliver measurable business impact. Lead and manage the Creator Relationship Management and Sales team, including team development, performance tracking, and goal setting.

Conceptualize, plan, and execute initiatives to grow and strengthen the creator ecosystem. Drive overall creator marketing strategy and define go-to-market plans for new initiatives. Develop and implement SOPs, workflows, and best practices to improve operational efficiency. Build and maintain strong relationships with creators, agencies, industry professionals, and key opinion leaders.

Set team KPIs and ensure consistent achievement of targets and business goals. Monitor, review, and analyze marketing and performance metrics on a daily basis. Translate data insights into actionable strategies and optimization plans. Collaborate closely with cross-functional stakeholders to ensure alignment and execution.

Bachelor’s degree from a reputable university. 6+ years of experience in influencer marketing, creator management, or related fields. Strong leadership and people management skills. Proven experience in project management and process improvement. Strong knowledge in developing and implementing SOPs and KPI frameworks.

Excellent stakeholder management and cross-functional collaboration skills. Strong analytical and data interpretation abilities. Strategic thinking and creative problem-solving skills. Results-driven mindset and ability to adapt in a fast-paced e-commerce environment. Excellent written and verbal communication skills.

Strong interpersonal and leadership capabilities.