Director of Content and Brand Strategy

The National Aquarium is seeking a Director of Content and Brand Strategy to lead the National Aquarium’s content and brand strategy to strengthen relevance with key audiences, support attendance and revenue targets, grow the Aquarium’s reputation, and advance organizational priorities. In partnership with the VP of Marketing and Engagement Strategy and other senior marketing leaders, the Director ensures that the Marketing team delivers against critical revenue and reputational goals. The Director serves as the lead content and brand strategy partner for internal and external stakeholders. The individual sets the strategy, incorporates evolving business, partner, and audience needs, and works with marketing peers to align execution and optimize results.