Senior Gameplay Designer

What You’ll Do

• Lead product and game design for casual competitive game projects, taking ownership of core KPIs including user growth and revenue performance.
• Design high-quality competitive gameplay modes, tournament formats, and live event content tailored to project positioning and user characteristics. Build engaging system mechanics to enhance long-term retention and user lifetime value.
• Leverage business data analysis and competitive research to identify high-impact growth opportunities, develop actionable strategies, and drive execution with validation.
• Conduct in-depth analysis of platform modules and user behavior. Collaborate with other designers to continuously optimize game balance, numerical systems, and overall system frameworks.

What We’re Looking For

• 5+ years of experience in game design, with full lifecycle experience in live online game projects. Experience in casual, card/board, or entertainment-style games is preferred.
• Strong understanding of system interconnectivity and feature synergy, with the ability to refine gameplay experience from a holistic product perspective. Excellent structured thinking and business-oriented mindset.
• Highly proactive and innovative, with strong analytical skills, learning agility, and the courage to experiment and validate new ideas.
• Strong collaboration and communication skills, capable of cross-functional coordination. Self-motivated with sharp insights into users and industry trends.
• Familiar with overseas game markets and products. Able to deeply analyze leading products’ core logic and standards, understand user segmentation, and demonstrate forward-looking insight into product development trends.