Digital marketing Executive

📢 Hiring Alert – Digital Marketing Executive (Real Estate) 🏢 Industry: Real Estate 📍 Location: Near Ruby Crossing, Kolkata 💼 Position: Marketing Executive 🎓 Qualification: Graduate / BBA / MBA in Marketing 📅 Experience: 3–5 years in a similar role 💰 Salary: ₹4.5 – ₹5LPA 🔑 Key Roles & Responsibilities

1. Lead Generation Generate leads through digital marketing, channel partners, and offline campaigns Manage property listings on portals like 99 acres, Magic Bricks, Housing.com
2. Marketing Campaign Management Plan and execute marketing campaigns, exhibitions, and promotional events Coordinate with creative teams for brochures, banners, hoardings, and digital creatives
3. Channel Partner / Broker Management Build and maintain relationships with brokers and channel partners Conduct broker meets and project presentations
4. Market Research Analyse competitor projects, pricing, and market trends Share insights for pricing strategy and campaign improvements
5. Digital Marketing Coordination Manage social media pages and website updates Coordinate with agencies for SEO, paid campaigns, and lead generation Handle online reputation management (ORM) and respond to queries
6. Reporting Prepare daily/weekly reports on lead quality Track campaign performance and conversion rates
7. Branding & Promotion Ensure proper on-site branding and visibility Maintain strong project presence in the market 🛠️ Skills Required Strong knowledge of digital marketing Expertise in social media and online ad management Good communication and presentation skills Analytical mindset for campaign optimisation Familiarity with CRM tools Basic knowledge of Canva (preferred)