Senior Marketing Officer, KFC

Support marketing plan development to achieve annual sales and profitability targets Work with cross-functional teams to execute approved plans, including new product launches and sales promotions Manage production houses, creative agencies, and social media agencies to ensure high‑quality, timely, and cost-efficient delivery of all projects, with a focus on Digital, ATL, and BTL Support post‑campaign analysis and reporting Manage social media platforms Assist in other ad hoc projects and tasks as required

Degree holder in Marketing, Business Administration, or related discipline At least 4 years of relevant experience in F&B, Retail, or FMCG preferred Self-motivated with excellent communication skills Creative and eager to drive change Well-organized with strong project and budget management skills Strong business and marketing sense Knowledge and experience in ATL/BTL activities and social media management Understanding of the QSR market is an advantage Excellent command of written and spoken English and Cantonese