Pre-Owned Vehicle Sales Executive

ROLE PURPOSE A target-driven Pre-Owned Vehicle Sales Executive is required to grow used vehicle sales from the showroom floor. The role exists to achieve monthly pre-owned unit and gross profit targets by selling quality used vehicles, building a personal customer base, and making sure every deal is accurately structured, documented and compliant.

KEY RESPONSIBILITIES

• Achieve monthly pre-owned sales targets for units, gross profit and F&I penetration.
• Prospect actively for new business through walk-ins, online leads, referrals, social media and a personal customer database.
• Greet and qualify customers, present vehicles and conduct test drives.
• Assist with trade-in appraisals and support stock valuation with the Pre-Owned Manager.
• Negotiate and structure deals, and hand over to F&I for finance, warranties, service plans and value-added products.
• Make sure all deal documentation, FICA, deposits and payments are accurate and complete before delivery.
• Coordinate vehicle preparation, roadworthy certificates and licensing so deliveries happen on time.
• Respond promptly to online and portal leads (Auto. Trader, Cars.co.za and the company website), and keep the CRM/DMS up to date.
• Follow up after sale to build repeat and referral business and maintain high customer satisfaction (CSI) scores.
• Take part in showroom promotions, events and weekend trading.
• Comply with the CPA, NCA, FICA, POPIA and company policies.

Requirements

MINIMUM REQUIREMENTS

• Matric (Grade 12)
• 2–3 years’ vehicle sales experience in a franchised dealership, with pre-owned experience preferred
• A proven record of meeting sales targets
• Valid Code B (08) driver’s licence and own transport
• Sound knowledge of the vehicle finance process and consumer legislation (CPA, NCA)
• Strong negotiation, communication and customer service skills
• Computer literate, including MS Office and a CRM/DMS
• Professional appearance and a target-driven attitude
• Clear criminal and credit record ADVANTAGEOUS
• A sales or marketing qualification, or NQF 4 Motor Sales
• Experience using dealer management systems and lead portals
• An existing customer network on the East Rand
• Experience with trade-in valuation using Trans. Union or Lightstone