Corporate Companion Animal Digital Marketing Director

We're looking for an experienced and innovative Digital Marketing Director to lead the digital transformation of our global Companion Animal business. This is a unique opportunity to influence how veterinarians, pet owners, and customers engage with our brands through digital channels, data-driven marketing, AI-powered innovation, and customer-centric experiences.

As a strategic leader, you will define and execute a global digital marketing vision that drives business growth, accelerates digital maturity, and positions the organization at the forefront of modern marketing practices.

What You'll Do

Lead Digital Strategy Transformation

• Develop and execute the global digital marketing strategy for the Companion Animal business.
• Drive digital transformation initiatives that support commercial growth and business objectives.
• Identify new opportunities to enhance customer engagement and digital performance. Advance AI Marketing Innovation
• Champion the adoption of AI and emerging technologies across marketing activities.
• Explore innovative approaches to content, customer engagement, analytics, and marketing operations.
• Foster a culture of experimentation and continuous improvement. Elevate Customer Experience
• Design seamless omnichannel customer journeys.
• Strengthen CRM, customer engagement, and first-party data capabilities.
• Improve digital experiences across multiple platforms and customer touchpoints. Drive Performance Through Data
• Use analytics and insights to optimize marketing effectiveness.
• Monitor digital performance and identify opportunities for growth.
• Establish best practices, governance, and measurement frameworks. Build Lead High-Performing Teams
• Inspire, develop, and mentor a digital marketing team.
• Strengthen organizational digital capabilities.
• Create an environment that encourages collaboration and innovation. Influence Across the Business
• Partner with Commercial, Marketing, IT, Data, and regional teams.
• Lead through influence in a complex global matrix environment.
• Align stakeholders around a common digital vision.