Sales Performance Manager - North

About Us

CHERY UK CHERY is the parent brand of Chery Group, which is a leading Chinese automobile company. CHERY UK operates individually from other brands of Chery Group. Its business started from September 2025. As a brand targeting with family and love, currently it has Tiggo 4,7,8 and 9. And it will expand more models in the future as well with a large price range to attract all kinds of customers from different segments. Chery Motors Since founded, Chery has always taken adhering to technology-driven strategy, creating a vehicle brand with international competitiveness and influence as its corporate vision. Relying on the constant pursuit of technological innovation, Chery has become the first passenger vehicle enterprise in China to master the core technology of engine, gearbox, chassis, platform and new energy, and the first one in China to export vehicle, CKD parts, engine and vehicle manufacturing technology and equipment to overseas market. Chery has always focused on developing domestic and international markets. Chery has continuously deepened its globalization through the implementation of product strategy, localization strategy and talent strategy. After more than 20 years of development, Chery’s sales and services network covers more than 80 countries and regions and has won the trust of 11 million consumers worldwide.

Position Overview

The Sales Performance Manager is responsible for driving sales performance and achieving commercial targets within a designated geographic zone. This role involves managing relationships with dealers, executing sales strategies, and ensuring that the brand's presence and performance are optimized within the assigned area.

The Sales Performance Manager plays a crucial role in aligning local sales activities with broader company objectives.

Responsibilities

Achieve Sales Targets: Meet and exceed sales goals within the assigned zone by developing and implementing effective sales strategies. Dealer Network Management: Establish and maintain strong relationships with dealers, ensuring they are fully supported and motivated to achieve sales targets. Provide training and resources to improve dealer performance.

Sales Strategy Execution: Implement sales initiatives and promotional activities in alignment with the company's overall strategy. Monitor and adjust strategies based on performance metrics and market conditions. Market Analysis: Conduct regular market research and analysis to identify opportunities and threats within the zone.

Provide insights and recommendations to the Regional Operations Manager. Brand Representation: Serve as the face of the brand within the zone, ensuring consistent and positive brand representation across all sales channels. Customer Satisfaction: Monitor customer feedback and satisfaction levels, working with dealers to address any issues and improve the overall customer experience.

Performance Reporting: Prepare and deliver regular reports on sales performance, market trends, and dealer activities to the Regional Operations Manager. Undertake responsibilities as determined by immediate supervisor, or as directed by the Departmental and Omoda UK Senior Management Team Requirements: Education: Bachelor degree or above, major in marketing, commercial management, economics, automotive engineering or machinery engineering; Professional experience: more than 8 years of work experience in automobile sales and dealer network management; Abundant resources and relationship with dealer group and dealers; Excellent management skills, preferably in projects involving site selection, architecture / construction approval processes and implementation of franchise standards.

Strong communication and coordination ability, planning ability and execution ability; relationship establishment and maintenance capabilities; Strong ability to withstand pressure; strong subjective initiative, daring to innovate and break through. Language requirement: English as working language. Flexibility to travel throughout the Region.