Job description
We are seeking, on behalf of our client, ( Digital Marketing Manager) to develop and implement strategic digital marketing.
Responsibilities
Platform Performance Management: Monitor, analyse, and optimize the performance of digital marketing platforms (websites, social media, email campaigns, etc.) to drive engagement and conversions. Use analytics tools to track metrics, generate reports, and make data-driven decisions for continuous improvement. Creative Collaboration: Lead the creativity team on proposed artwork and content for the digital marketing designs and their other duties of designs Provide feedback on creative assets to enhance their effectiveness in reaching target audiences.
Campaign Oversight and Strategy: Plan, execute, and manage digital marketing campaigns across various channels, adjusting strategies based on performance data. Develop and implement strategies to achieve business goals and maximize ROI.
Requirements
Bachelor’s degree in Marketing, Business Administration, Digital Media, or a related field. Preferred certifications such as Google Ads, Meta (Facebook) Blueprint, Hub. Spot Digital Marketing, SEO/SEM, or Email Marketing. Minimum 2 years of hands-on experience in executing and analyzing digital marketing campaigns. Proficiency in digital tools like Google Analytics, Meta Ads Manager, and scheduling/reporting platforms.
Strong communication and analytical skills, with the ability to collaborate and make data-driven decisions.